The Brag Media to trial AI generated content; CEO insists ChatGPT won’t replace journos

Kalila Welch

January 19, 2023 10:18

Publishing group The Brag Media will this week commence experiments to test the effectiveness and viability of using artificial intelligence in its articles.

The Brag Media CEO Luke Girgis took to LinkedIn yesterday to add his take to the chatGPT chatter that has been circulating on the networking platform over the past month.

Asserting his position that AI does not mark the end of the news writer, he revealed that The Brag Media would be taking a serious look at how it could integrate these technologies into its writing.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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