The Economist Group appoints Deep Bagchee as chief product officer

The Economist Group has appointed CNBC’s Deep Bagchee as chief product officer.

The announcement:

Deep Bagchee appointed Chief Product Officer for The Economist Group

The Economist Group today announced the appointment of Deep Bagchee as Chief Product Officer who joins from CNBC. Mr Bagchee will have responsibility for product management for all digital offerings across The Economist Group’s businesses including its flagships The Economist and the Economist Intelligence Unit (EIU). Mr Bagchee will lead the product, analytics and customer experience teams that will provide objective insight into customer and market needs, and drive product development initiatives to support the Group’s growth strategy. Mr Bagchee will join the Group at the end of April and will relocate to London.

“As our first Chief Product Officer focussed on customer-centric digital experiences, Deep brings with him a proven track record of successful collaboration with content teams and business unit leaders to deliver innovative digital product offerings ,” said Lara Boro, CEO of The Economist Group. “Deep’s appointment underscores our commitment to investing in product and technology which will in turn underpin our wider growth ambitions.”

Mr Bagchee joins The Economist Group from CNBC in New York where most recently he was Senior Vice President of Product and Technology. Previously, he was VP of Product at CNBC Digital, and before that, the Managing Digital Editor and Head of Digital for CNBC International, overseeing digital teams in London and Singapore. During his tenure at CNBC he led a digital transformation, which helped CNBC launch new products and services enabling scale of audience and revenue.

“Having lived and worked on different continents, I identify with The Economist’s mission as a standard-bearer of high quality journalism that helps make sense of the world through its analysis. I look forward to joining this incredible team and to instilling a strong product culture and a customer-centric mindset across the Group,” said Mr Bagchee.

Before joining CNBC, Mr Bagchee worked as a producer for Bloomberg TV in New York. After completing his M.B.A. at INSEAD he joined the social media analytics start-up Fisheye Analytics which was later acquired by Kantar, a wholly owned subsidiary of WPP. Mr Bagchee serves on the board of the online publishing trade body Digital Content Next (DCN).

Source: The Economist media release


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