The Guardian Australia doubled profits in 2024

The Guardian Australia has managed to double its profits during an advertising downturn, proving the resilience of its mixed financial model.

GNM Australia Pty Ltd, the Australian subsidiary of Guardian News & Media, cleared a $1.27 million profit during FY24, more than double the $619,492 profit posted in FY23. The publication took $40 million in revenue, up 4.7%, from $37 million the prior year.

This is according to documents filed with ASIC, first reported by Campaign Brief.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.