The invisible man

This International Men’s Day, Innocean Australia’s CEO, Jasmin Bedir, shines a light on ‘The Invisible Man’, the lack of conversations about masculinity, and why this is important for those who work in an industry that contributes greatly to pop culture, such as media and marketing.

Today is International Men’s Day. If you weren’t aware that there’s an International Day just for men, you’re not alone. In fact, of the men I asked, only a few knew it existed. 

According to the interwebs, it’s a global awareness day for many issues that men face, including parental alienation, abuse, homelessness, suicide, and violence, but it’s also an occasion to celebrate boys’ and mens’ life achievements. 

Still not feeling festive enough to put a boardroom event on? I don’t blame you. But depending on your gender, you may have different reasons. 

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.