The Museum of Brisbane launches Brissie-ism via CHEP Network
The Museum of Brisbane (MoB) has pitched its very own ‘ism’ to take on the greats, in a new campaign created by CHEP Network.
The outdoor campaign has named ‘Brissie-ism’ the world’s most influential and revolutionary cultural movement to come out of Brisbane so far this year, describing Brissie-ism works as those that are characterised by their complete absence of artsy-fartsiness and the unique ability of artists and creatives to not take themselves too seriously.
