The Shift 20 Initiative launches talent finding channel on TikTok, via Special and PHD

September 19, 2024 8:46

Disability representation movement, the Shift 20 Initiative, has launched a TikTok channel dedicated to helping talent with disability secure work in front of the camera, via PHD and Special.

Titled ‘Shift 20 Casting Call’, the channel was created in partnership with TikTok (a founding partner) to provide advertising agencies, brands and casting directors with an avenue to find and sign on people with disabilities.

It consolidates the expertise of TikTok, the Dylan Alcott Foundation – the organisation behind the Shift 20 Initiative, co-founded by ex-wheelchair athlete and Paralympian, Dylan Alcott AO – and inclusive modelling and acting agency, Zebedee, to not only provide a platform for discovering talent, but also offer supportive materials to facilitate it.

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Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.