The short journey from art to ad
Not quite two months have passed since Dr Mumbo asked the question of how long it would be before this technique made the transition from artform to ad.
And that answer’s now come, with the agency One For All using it for Lowan Muesli:
Yet more wonderfully unoriginal work.
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I think using a technique from outside of advertising (especially if the original artist gets a share of the dosh) is pretty legitimate.
Certainly better than cannibalising award annuals.
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