The time Flea from Red Hot Chili Peppers became a brand marketer for a day: ‘Better than anything we could have scripted’
The chief marketing officer of Fender has pretty much seen and done it all, but what he might not have expected was for a music icon to want to lead a campaign.
Appearing on the latest episode of Mumbrella’s one-on-one podcast series, Evan Jones shared some of his most memorable projects, one of which came not long after he joined the legendary music brand in 2015.
Jones recalled working with Red Hot Chili Peppers’ bassist, Flea, on a project surrounding the promotion of a signature pink shell bass guitar.
Evan Jones
