Think HQ and Foodbank’s Very Merry Pantry opens for 2024
Integrated agency, Think HQ, has opened the Very Merry Pantry for 2024, working alongside Foodbank NSW, ACT and VIC.
The initiative aims to help those who struggle over the holiday period, with the goal this year to deliver 3 tonnes of food to struggling families.
The Very Merry Pantry is now in its fourth year, but 2024 will be its first partnering with Foodbank VIC. Starting in 2021 at the height of the COVID pandemic, The program donated 400 kilograms of food to Foodbank NSW and ACT.
“To facilitate the donation of three tonnes of food is a very big goal, but with the initiative now running across two states, and with the merger of LOUD and Think HQ, we have faith that as an agency and an industry collectively, we can absolutely do it,” Sydney general manager of Think HQ, Lorraine Jokovic, said.
“We just need as much help as possible.”
Foodbank NSW and ACT head of partnerships and philanthropy, Jayne Hogan, added: “The need for support is greater than ever.
“Foodbank NSW & ACT is working tirelessly to ensure that no one goes hungry over the holidays, but we can’t do it alone. We rely on the generosity of our community to help us provide essential food and supplies to those in need, and we’re so grateful to Think HQ for their ongoing generosity and commitment to supporting people in our communities this holiday period.
“So, we tell our community that every contribution, no matter how small, makes a significant difference.”
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