Thinkerbell wins creative account for Sukin

Skin care brand Sukin has appointed Thinkerbell as its creative agency of record.

The win comes one week after Vegemite dropped JWT for Thinkerbell after 74 years.

Adam Ferrier, Jim Ingram and Ben Couzens launched the agency in June last year, later selling a small stake to management consultancy PwC.

In October last year the agency announced Margie Reid as its managing director.

Tina Randello, marketing director at Sukin, said in a statement: “We were instantly impressed with Thinkerbell’s ideas and understanding of our brand and the category. We look forward to working with the team and growing the Sukin brand here and across the globe.”

Ferrier added: “Sukin has a very clear proposition in the market place. We are looking forward to helping unleash Sukin’s inner magic in a rather unexpected way.”


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