Mumbrella announces first Commscon 2026 sessions
The first set of sessions for Mumbrella Commscon 2026 have been announced, with leading industry talent locked in to present.
Communications expert Peter Wilkinson of the Wilkinson Group leads the pack for the event’s content.
In the session “The New Power Seat: CRO Over CMO”, Wilkinson will draw from his decades of crisis management and journalism to explain why the model of PR reporting to marketing is outdated — reputation now trumps marketing. Delegates can expect to learn how and why a company’s communication failures can result in less customers and confidence, and learn how to avoid failures to rise above the competition.
Peter Wilkinson
The director and founder of people consultancy People Are Everything, Lynnette Edmonds, is scheduled to deliver “Generation Remix: Navigating Five Generations in the New World of Work”.
Edmonds will take to the Commscon stage to explore how in-house departments and agencies can effectively leverage the sector’s broad range of generational talent to turbocharge the industry — and make it inherently future proof.
Lynette Edmonds is booked for Commscon 2026
Hannah Marshall — the founder and principal of “purpose driven law firm” Good Company Law — will cover important ground for anyone making environmental claims. In her “Greenwashing Masterclass”, Marshall will consider how delegates can emphasise their “green deeds” without fear of soliciting legal penalties. Marshall’s presentation will showcase local and international case studies to appeal to agencies of all sizes and locales.
Hannah Marshall
The premier Australian PR and communications event, Mumbrella Commscon 2026 will take place at the Crown, Sydney on 25 March next year.
Tickets for the event are available now.
Outside of the all-day conference, Mumbrella’s Commscon Awards — a celebration of Australian communications and PR excellence — is also returning for 2026 on 25 March at the Crown, Sydney.
With new categories and a bolstered framework that emphasises impact, effectiveness and measureable results, entries for next year’s Commscon Awards are open now.
First entries are due 5 December.
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