ThinkTV study to reveal viewability’s impact on sales

August 14, 2017 5:13

ThinkTV will unveil the results of a new study – The Benchmark Series – at its ReThinkTV event in September, revealing ahead of the event that 100%viewable inventory provides twice the ROI than the current online video standard, regardless of time spent viewing.

The announcement:

AUSTRALIAN-FIRST STUDY TO SHOW VIEWABILITY’S IMPACT ON SALES – AT RETHINKTV, SEPTEMBER 14

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Topics

Karen Nelson-Field kim portrate Rethink TV ThinkTV viewability

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