Tiger Beer fights illegal tiger trade by launching documentary campaign with artists

June 5, 2017 2:23

Tiger Beer has partnered with musician Dumbfounded, and WWF to raise awareness of the small number of tigers left in the wild – just 3,890.

The ‘3890 Project’ created by Marcel Sydney asks people to upload a selfie, add a filter and pledge to fight illegal tiger trade.

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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3890 Project Goodoil Marcel Sydney Tiger Beer

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