TikTok prohibits financial services and products branded content

July 15, 2021 9:57

Social media platform TikTok has updated its branded content policy to prohibit the promotion of financial services and products.

The ban only includes branded content, it does not affect TikTok’s ad policies.

TikTok’s logo

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Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

Topics

branded content policy Financial services and products influencers TikTok

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