Tim McDermott shifts from 2UE to DMG
2UE’s general manager Tim McDermott is to join DMG Radio as its Sydney GM.
McDermott will replace David Borean who departed in August and is now a managing partner at Waterfont Entertainment Marketing.
McDermott was a key player in the relaunch of Fairfax’s talk station 2UE, which saw the arrival of a new generation of presenters. He was voted most popular metro station manager at this year’s commercial radio awards.
At the relaunch at the start of the year, McDermott predicted 2UE it would lift its share from 5.3% to 8.5%. In the last set of ratings from Nielsen, 2UE had a share of 6.1%.