Time slows at Seven
Even Dr Mumbo has run afoul of a typo or two in his day, but when he’s sending out promo materials, he tries his best to run them through a spellchecker before they hit inboxes.
Unfortunately, Seven appears to have missed this step when the promo materials were sent out for the new slate of programming in 2020, promising massive “timeslow” growth.
Dr Mumbo isn’t quite sure what timeslow growth is, but he thinks it might be the distant cousin of timeslot growth – and it was being promised across EDM, Twitter and LinkedIn.
Small print clarifies those figures are based on internal projections, but they remind Dr Mumbo of other times promises were made and released to the industry, only to be brought up at every turn by those pesky trade media outlets.
The social media posts have been deleted and a correct EDM has been sent out, so Dr Mumbo is happy to let this one disappear into the depths of the internet. Besides, in the case of Plate of Origin (or POO), it might not be Seven’s biggest concern.
Sadly the spellchecker exited the business as part of the recent restructure for growth.
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Looks like the research team also left with these types of ridiculous audience promise’s!
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Imagine buying Pooch Perfect on the promise of 5% more 25-54….. Surely it shouldn’t have made the timeslow chart?
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Why don’t you time free negative commenting scribes dedicate your negative scribing time to something a little more positive. Get off your bums and go help a nice old lady cross the road. Much better use of your time I say.
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The great irony here is that the time you spent reading the ‘negative’ scribes’ opinion/s could have been more positively applied helping that little old lady cross the road yourself
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