Today closes on Sunrise while The Circle sees promising start
It was a battle of the morning shows yesterday, with the relaunched Sunrise only narrowly beating Today, while the launch episode of Ten’s chat show The Circle bettered its weak-rating predecessor, 9am with David and Kim.
Seven’s Sunrise led the breakfast slot ahead of Nine’s Today show with a margin of just 3,000 viewers, according to preliminary overnight OzTam data in the five metropolitan cities.
Today managed to beat Sunrise in the larger markets of Sydney and Melbourne.
Among the morning shows, the launch of Ten’s new all-female chat show, The Circle, in the 10am to noon slot attracted 78,000 viewers. The show, which was created to replace 9am with David and Kim which aired between 9am to noon, managed to better the latter’s average audience of 68,000 last year.
However, Seven’s The Morning Show remained in the lead with 131,000, followed by Nine’s Mornings with Kerrie-Anne with 106,000.
Meanwhile, in evening viewing, Ten had a strong night led by NCIS, while the return of Bondi Rescue failed to see it reach the one million mark. The show was down on the 1.27 million it averaged last year.
In total viewers, NCIS attracted over 1.4 million and was the second most watched show for the night behind Seven’s Today Tonight. However, among 18 to 49 year olds NCIS was the most watched show.
Seven’s new cooking show My Kitchen Rules saw a slight climb in the ratings, attracting 1.3 million viewers. This was up from the 1.1 million it drew on Monday night.
In overall free-to-air TV viewing the result was not a strong night for Nine which came in third behind Ten in terms of channel share.
Nine has maintained its strategy of holding back on the launch of its new shows, while its commercial rivals Seven and Ten started the roll out of theirs in the week’s lead up to the start of the official ratings year.
Update:
Nine has told Mumbrella that updated overnight ratings data related to its One-day International cricket coverage, Australia v West Indies, evening session was the ninth most watched show for the evening and attracted 914,000 viewers, ahead of ABC1’s Kevin McCloud’s Grand Tour with 882,000.
Tuesday’s channel share:
- Seven: 29.5%
- Ten: 22.6%
- Nine: 21.7%
- ABC1: 14.6%
- GO!: 3.4%
- SBS1: 3.3%
- 7TWO 2.3%
- ABC2: 1.3%
- ABC3: 0.4%
- One: 0.4%
- SBS2: 0.4%
Tuesday’s top rating shows:
- Today Tonight Seven 1.5m
- NCIS Ten 1.4m
- Seven News Seven 1.347
- My Kitchen Rules Seven 1.3m
- Nine News Nine 1.1m
- Home and Away Seven 1.1m
- Grey’s Anatomy Seven 997,000
- Bondi Rescue Ten 987,000
- Kevin McCloud’s Grand Tour ABC1 882,000
- ABC News ABC1 873,000
- Ten News Ten 853,000
- The Biggest Loser Ten 851,000
- NCIS: LA Ten 800,000
- The 7:30 Report ABC1 665,000
- The 7PM Project Ten 664,000
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Could it be we’re tiring of Mr Koch’s pontifiations, pen fldgets and truly awful jokes?
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Sunrise with all its hoopla about the changes then comes out with a national phone poll on whether Kochy should wear ties or not??? You are kidding me……
A whole of week of interviewing people and then asking them “Tie or no Tie?” followed by regular checks of the tally room to see whether ties are winning….absolutely pathetic.
Made me switch over to Today.
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Absolutely loving The Circle. The second show was 90% better. First episode nerves over and they are really enjoying themselves now and it shows. It’s only going to get better.
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How long until Ch.7 has a real good look at the line-up- surely the research is saying that Kochie and Mel are looking a bit tired now- for me, the next phone poll should be “Should Kochie stay or go?”
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Like many others, used to watch Sunrise. But am bored with the constant changes in Talent line up. The lauch this year about wether Kochie should wear a tie..BORING…move sorry sunrise your show has set in the sunset for me!! 🙁
Today show is for adults. Keep up the good work.
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Yes Steven, I will watch and vote on that Poll!!
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