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Tom Ainsworth to lead Clemenger’s EG+ Australian operations

Clemenger Group has appointed former Domain CSO, Tom Ainsworth, to lead its EG+ production house’s Australian operations.

Ainsworth was Domain’s chief sales officer before leaving in December in a restructure of the real estate platform, having returned to Australia the previous year to lead the company’s sales team.

Ainsworth said: I’m uniquely positioned to help grow the business’ suite of services to support the ongoing success of our clients.”

Before returning to Australia in 2017, Ainsworth had been working at News Corp’s US property service, Move, for two years. Prior to that he held sales roles with REA Group for six years.

In the newly created role, Ainsworth will be responsible for creative production, content marketing and internal productions capabilities for eg+ worldwide’s local operations.

Clemenger Group chairman, Robert Morgan, said of Ainsworth’s appointment: “We see a huge opportunity to grow this business as clients continue to seek out cost efficient production, activation and content creation solutions, and maximizing our operations in this space is a major priority for the Group.

“So, in Tom, we’ve found a brilliant and modern leader that truly understands the challenges our clients face and how we can best position ourselves to better service them. Ubaldo Merlino remains as Managing Director of eg+ and will provide brilliant support to Tom in guiding the business through its next phase.”

Ainsworth added: “I’ve long admired the work coming from the Clemenger Group of companies and how the group approaches marketing and communication services. Coming in to the eg+ business from client side, I’m uniquely positioned to help grow the business’ suite of services to support the ongoing success of our clients.”

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