Tribe launches ‘Marketers in Pyjamas’ series as industry grapples with COVID-19

Jules Lund’s Tribe, with the support of Facebook, has launched a new video series in a bid to keep the industry connected, learning and growing as they work from home and grapple with the long-term effects of the COVID-19 (coronavirus) outbreak.

Lund said as the industry confronts its new reality of seeing into colleagues’ kitchens, hearing children screaming in the background, and the various tech issues of video conferencing, marketers still need to deliver – which spurred ‘Marketers in Pyjamas‘.

He said the “lockdown lunch and learn” will deconstruct the tools, tactics and tricks marketers are deploying to pivot their strategies in the face of unprecedented change.