Trinity P3 to ask agencies to sign bullying, harassment, assault statutory declaration before pitches
Marketing consultancy Trinity P3 has called on agencies to tackle harassment, bullying, and assault in the industry, by requesting all agencies that participate in future pitches run by the consultancy to sign a statutory declaration at the outset.
The consultancy took to LinkedIn this afternoon to explain the reasoning for the move, with a contact signed off at the bottom by founder and global CEO, Darren Woolley.
Can we ensure this somehow filters through to media owners too, where it’s most needed?
Clients bullying agency staff usually the bigger issue..
This is a great initiative, well done Trinity P3. But I wonder why its one-sided? Surely clients should be asked to sign it as well? This will help to protect agency staff who can often feel uncomfortable with the behaviour of marketing staff.
Acknowledging the proactivity of TrinityP3 across the industry to be continually action-based to make change where others are failing. No biased activism that is backfiring anywhere to be seen here, but actual fully inclusive action that supports everyone – and where it hurts those offenders.
Darren Woolley gets my vote for the most significant effort on gender issues and general industry welfare with creative problem solving that is shaking up things – some no doubt are shaking in their boots too. Good stuff.