Triple M Sydney appoints Rex Morris as content director
Southern Cross Austereo (SCA) station Triple M Sydney has appointed Rex Morris as its new content director, following the departure of Jamie Angel.
Angel is now the breakfast announcer in the all-music morning programming on 2Day FM – another SCA station.
Morris will be relocating to Sydney to take up the role as content director for Triple M Sydney
Morris joins from Triple M Brisbane where he led the content team to become the number one radio station in the market, recording back-to-back wins as number one in breakfast and overall for the first time in 13 years.
Morris began his career with SCA in 1990, starting in an on-air role before being promoted to content director in 1996, a position he held for 17 years. He’s also worked as Triple M’s head of music operations and took the Triple M Brisbane content director role in March 2018.
Triple M network head Mike Fitzpatrick said Morris is the perfect candidate to help further Triple M Sydney on its growth trajectory.
“It’s really exciting to have Rex join our Sydney team. He has successfully led Triple M Brisbane’s content for two years and during that time he’s had three changes to breakfast including: losing Lawrence Mooney, hiring Nick Cody, losing Robin Bailey and hiring Margaux Parker,” Fitzpatrick said.
“Amidst all these changes, he has led the team and the station from single figures to a number one radio station. Even now the station and breakfast show remains in double figures with record audience numbers.
“Triple M Sydney is on the path to something great, with the breakfast show and station overall producing some great results and with a fantastic off-air team in place. Rex is perfectly positioned to take the station and the team to the next stage.”
Commenting on his new role, Morris said: “I am passionate about Triple M and its place in the hearts of our 40+ audience with our rock focus. I’m also thrilled to be joining the Sydney team with Triple M’s amazing heritage in the city and its potential to grow. While I’m sad to be leaving such a fantastic team in Brisbane, I’m looking forward to joining the Sydney team to do great things.”
In the most recent radio ratings survey, Triple M had a 6.7% share, up 0.2 share points from the previous survey. This placed it behind Macquarie Media’s 2GB (13.3%), and ABC Sydney’s 8.7%, as well as FM rivals ARN’s Kiis 106.5 (9.7%) and WS FM (8.4%), and Nova Entertainment’s Nova 96.9 (7.8%) and Smooth 95.3 (8.9%). it remains ahead of SCA stablemate 2Day FM, which climbed 0.5 points to a 4.7% share.
In Sydney breakfast, Triple M has 6.4%, ahead of the Angel-fronted 2Day FM offering, which sits on 2.5%. AM leader 2GB has 16.8%, while FM leader Kiis has 11.6%.
