TTC and Grin Creative partner to launch new travel publication
Despite the current international and in some cases domestic travel restrictions Creative agency Grin Creative, has partnered with international travel group, The Travel Corporation (TTC), to launch a new quarterly travel publication: Arrived.
Arrived magazine that will be distributed to TTC’s database of more than two million travellers across its 40 brands globally. TTC is home to popular travel outlets such as AATKings, Contiki, Haggis and Thompsons. The publication is also available online.
TTC global CEO Brett Tollman said: “There’s no denying travel has changed, but our need to travel has not. Avid travellers want to be inspired with travel experiences that are authentic and connect them deeply with people and places. That’s what this magazine gives them. Ideas for rich experiences so they can travel with purpose.”
Grin Creative publisher Justin Jamieson added: “Our challenge was to create a publication that aligned with its mantra of transformative travel and resonated with its broad and diverse community. This new style of digital magazine not only inspires and engages but also allows readers to connect directly with the TTC brands best suited to them.”
Arrived is edited by Kirstie Bedford.
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Olivia Kruimel is the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.
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