Mumbrella Logo
Login
News

TV advertising revenue drops 5.9% amid ‘challenging market conditions’

February 5, 2020 5:19

Total TV advertising revenue dropped 5.9% in the first half of FY2020, compared to the same period the year before, according to new reporting from industry body Think TV.

The total TV market – which includes metropolitan free-to-air, regional free-to-air, subscription TV and broadcaster video on demand (BVOD) – recorded combined revenue of $1.95bn for the period.

“BVOD continues to buck general market performance trends”: Think TV CEO Kim Portrate

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Hannah Blackiston was the deputy editor of Mumbrella. She worked with the company from March 2019 to November 2020.

Topics
ad revenue kim portrate Think TV ThinkTV
Latest
Dismiss AI slop at your peril
Ad Standards says no to Didi and ‘six middies’
SCA advisor gives Seven merger the go-ahead
Austereo's merger green light fails to impress market as Ive Group's run up Unmade Index continues
Bruce Gordon's WIN records $8.6m loss

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.