TV and election spending continues to drive bumper ad spend numbers

Andrew Banks

March 3, 2022 8:25

Advertising spending through Australia’s media agencies has continued to grow strongly. But can it sustain such strong numbers exhibited at the start of the year?

The January spend of $555.6 million is 15.4% up on Jan ‘21 and is still +5.1% ahead of the pre-Covid January 2019 total.

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Andrew Banks

Andrew is an editor and journalist with over 27 years' experience, working across publications including news.com.au, The Sunday Telegraph and The Australian newspaper.

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