Nine’s The Voice wins the night despite posting lowest audience to date
Nine’s The Voice dropped to its lowest ever audience last night; however, it still broke the 1m viewer mark in the 7:30pm slot to reach 1.186m viewers as the most-watched program of the evening.
The Voice series-to-date is down 14% compared with the same point last year.
However, it easily out-rated its reality rivals Masterchef and House Rules with Ten’s cooking competition drawing a metro audience of 919,000 to beat Seven’s House Rules which had an audience of 801,000.
Masterchef was the most-watched show amongst 16-39-year-old viewers and 18-49 year olds as The Voice was the popular choice amongst 25-54 year old viewers.
Thanks to the strong performance of The Voice, Nine won the night with an audience share of 21.1% ahead of Seven’s share of 19.2%. Ten claimed third place with a share of 15.1% as the ABC settled for a share of 13.1%
The reunion episode of Seven’s controversial relationship show Seven Year Switch pulled in 785,000 metro viewers at 8:50pm last night.
The reunion special was also down on the show’s launch which was watched by 858,000 metro viewers.
The news hour was dominated by Nine News, with its 6:00pm bulletin pulling in 1.129m, growing to 1.150m from 6:30pm. Seven News at 6:00pm was watched by 1.144m, slipping to 1.045m at 6:30pm.
On the ABC, 7.30 was watched by 631,000, Australian Story (8:00pm) had an audience of 574,000, Four Corners (8:30pm) drew an audience of 512,000, Media Watch (9:20pm) pulled in 593,000 and Q&A (9:30pm) was watched by 554,000.
In breakfast TV, Nine’s Today grabbed 372,000 metro viewers, easily out-rating Seven’s Sunrise which was watched by 289,000.
On pay TV, Game of Thrones was watched by 432,000 national viewers at 11:00am with a further 280,000 tuning in for the 7:30pm catch-up broadcast.
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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