New Zealand TV network TVNZ has switched its business from Saatchi & Saatchi to AimProximity.
Jason Paris, Head of Marketing and Head of Digital Media at TVNZ, said that the move tied in with the organisation’s push further into digital media.
He said: “We have worked with both Saatchi & Saatchi and AimProximity for a number of years, but it makes sense for our digital partner to now take the lead. Our huge thanks to the Saatchi team; we are in a strong position in no small part due to their contribution to our business.”