F.Y.I.

Two Mad Cowboys wins creative account for HealthMatch

Sydney agency Two Mad Cowboys has won the creative account for HealthMatch.

The announcement:

Sydney based launch specialists Two Mad Cowboys have been appointed the creative account for HealthMatch after a competitive pitch for services.

HealthMatch is a patient facing HealthTech company that leverages sophisticated technology to dramatically accelerate patient recruitment to clinical trials, and progress life-saving cures faster than existing practices allow.

TMC will be responsible for creating and launching a new brand platform to launch the brand proposition across a range of channels.

HealthMatch CEO, Manuri Gunawardena says “We are excited to be working with Two Mad Cowboys to elevate HealthMatch’s creative brand presence. Clinical trials are often a complex topic, but through shedding light and reaching a broad audience we can help advance medical research and inform Australians of their treatment options.”

Two Mad Cowboys creative partner Matt Sterne says they are looking forward to an ongoing relationship with the unique HealthTech. “It’s rare that you get the opportunity to work with a brand that has so much heart behind their purpose. With a driven executive team, HealthMatch is brave and ambitious, traits we really value in a client.”

The addition of HealthMatch adds to Two Mad Cowboys client roster including Airtasker, Xinja Bank and Breville Group.

Source: Two Mad Cowboys media release

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