Two Sydney agencies launch full-service shop in Melbourne
Two Sydney agencies, Paykel Media Company and Eden Creative Media, have joined forces to launch a full-service agency in Melbourne.
Trinity Advertising will offer creative, production and media, and fills a gap in the market for a mid-sized, full service one stop shop, according to the agency’s senior account director, Jaymie Fennell.
The new agency will be run by Paykel Media’s Tony Paykel as CEO and Eden Creative’s Adam Eden as managing director.
“Full service agencies often outsource more than one or two elements of the communication process which can be costly for clients,” she said.
Tony Paykel from Paykel Media Company has advised that the article entitled “Two Sydney agencies launch full-service shop in Melbourne” printed on Friday April 1 was factually incorrect.
The situation with Trinity Advertising is as follows:
Paykel Media Company has registered the business name Trinity Advertising. It is not an incorporated entity.
Trinity Advertising currently has one employee, Jaymie Fennell.
Trinity Advertising is located in Melbourne in Albert Park
Tony Paykel is not CEO of the Company.
The quoted combined billings total of Trinity, Paykel and Eden is entirely incorrect.
Trinity Advertising is able to offer media planning and buying and creative and production services to Melbourne clients and agencies as they require
In no way does Paykel Media Company hold mUmBrella responsible for the content of the article as it was written