UM Australia announces national head of investment
UM Australia has promoted its Sydney head of investment Brittany Crowley to the national role, where she will lead the agency’s investment team across all markets.
In the new role, Crowley will continue to work alongside UM’s national head of media planning, Michael Mellington, to “align trading and planning outcomes” across the business. The promotion is effective immediately.
Crowley joined UM in September 2024, after holding senior roles at PHD and Mediacom.
Brittany Crowley
UM Australia’s chief, Anathea Ruys, said: “Britt is an incredible force in our business and since she joined UM, I have been so impressed by her nuanced approach to partnership and negotiations, her care for the people she works with, her commitment to delivering exceptional outcomes for clients and her desire to make our media industry better and stronger.
“We need unquestionable quality at this level, and Britt delivers, so I am delighted she has taken on this important and expanded role and will continue to ensure UM delivers consistent quality with pioneering and precision-driving media execution.”
Crowley said she is “looking forward to working with our talented teams and partners to deliver standout campaigns that not only drive growth for our clients but also set new benchmarks for innovation in the market.
“This year has been exciting for UM, highlighted by the brand’s new global proposition, new client wins and award-winning work that truly showcases our team’s talent. I’m proud to be part of such a high-achieving agency and can’t wait to accomplish even more together.”
Keep up to date with the latest in media and marketing
Got a tip?
Nathan Jolly is the Features Editor at Mumbrella. He joined the team in July, 2023.
Linkedin
Have your say