Universal McCann’s Sneddon heads to Mediacom as group director

Tim Burrowes

April 6, 2010 9:43

Mediacom has appointed Universal McCann’s James Sneddon to the role of group director, client communications planning. He replaces Wendy Gower who is leaving the agency to join UM to work on the Unilever account.

Sneddon will commence in his new role on April 26 and lead the accounts for the NSW Government and Audi.

At UM Sneddon worked on media strategy for the Federal Government where he was involved in briefs including skin cancer and binge drinking campaigns.

He has also previously worked at Ikon and Mindshare.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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5 COMMENTS

Ben S 6 Apr 10

I know it goes against the grain on this site, but I really like what Mediacom are doing in terms of resourcing/actions

mumbrella 6 Apr 10

I think that’s a fair observation, Ben.

There’s obviously still a way to go, but there do seem to be genuine signs of renewal.

Definitely worth putting Mediacom on the list of media agencies to be keeping an eye on.

Cheers,

Tim – Mumbrella

Ben S 6 Apr 10

btw – by ‘this site’ i meant reader comments not the editorial. just wanted to clarify.

mumbrella 6 Apr 10

I never dreamed that you meant otherwise, Ben…

Cheers,

Tim – Mumbrella

anon 7 Apr 10

It won’t help them keep NSW govt…..goneski

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