F.Y.I.

Universal Sony Pictures Home Entertainment appoints retail agency Crossmark

March 12, 2012 11:08

Retail marketing agency Crossmark has been appointed by Universal Sony Pictures Home Entertainment Australia to manage national retail merchandising of its home entertainment products.

The announcement:

One of Australasia’s largest retail marketing agencies, CROSSMARK today announced its appointment by Universal Sony Pictures Home Entertainment Australia (US) to manage the national retail merchandising of its home entertainment products.

CROSSMARK will continue to work on the business following a competitive pitch, where it will manage the retail merchandising for all film and TV content distributed by US on DVD and Blu-ray across Australia.

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