Ursa aims to help young creatives find their Yang
Ad agency Ursa has launched a campaign aimed at helping AWARD School graduates find their creative soulmate.
The Find Your Yang project is aimed at young copywriters, art directors, photographers, designers and illustrators who have not yet found their ideal creative pairing. Although the agency has created a website, most of the activity will take place within the associated Facebook group.
Find Your Yang came about after two orphan AWARD School graduates, Luke Martin and Alistair Geikie, (pictured below) teamed up while on a placement at Sydney-based Ursa.
Ursa ECD Denis Mamo said: “If young creatives present as a well-drilled team, it makes them more attractive to a CD and takes the pressure off trying to bolt two strangers together. If they have an extended network of collaborators, even better. I’d encourage young creatives to do their best to team up.”
Meanwhile, last night saw the graduation ceremony for AWARD School Sydney. The title of top student in Sydney went to Nick White, who will now go forward for judging against students across Australasia. Second place went to Joshua Fraser, while Fiona Cox placed third.
Other students in the top ten were Rebecca Alperstein, Oliver Beeston, Tom Gibson, Simone Parravicini, Erwin Santoso, Andy Wallace and Michael Widgery.
Others in the top 30 included: Derek Anderson, Michael Avery, Craig Brooks, Brad Cohen, Jerry Cs Uhm, Karen Ferry, Michael Harris, Micaela Hambrett, Nima Idelkhani, Archana Murugaser, Dominic Nolan, Collette Rowland, Clint Sawyer, Indah Shillingford, Alexandra Skougarevsky, Anthony Stroud, Dhani Sutanto and Zuzana Zaloudek.
The Melbourne graduation is on August 13.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Very good idea. Good luck guys.
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Is Yang like your Yoni? Or am I thinking of lingham?
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Fantastic idea. I hope this works really well for them!
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