Vegemite ventures into ecommerce with merchandise

Vegemite has launched a range of merchandise which includes plates, mugs, towels, caps and bowls.

The announcement:

Remember the day, when the only way to greet your Mitey Vegemite was to lift the lid and spread it on your toast (and rosy cheeks!)?

Well, that is no longer!

For, the first time EVER, Vegemite is venturing away from the spreads aisle! We will be delivered differently to that of our iconic glass jar (and tube) as we introduce to you, Vegemite’s ecommerce offering: your new favourite home, of all things black, red, and yellow.

In collaboration with our friends at Salt&Pepper, Vegemite has delivered you to, personal Mitey Merch of our bespoke kitchenware range.

This includes iconic Vegemite plates, mugs, tea towels and a melamine dinner sets. Vegemite is also offering bespoke beach towels, caps, and t-shirts, to fit any mitey occasion!

Salt&Pepper have helped us bring the iconic range to life and are thrilled you can now welcome them into your home with your favourite Aussie breakfast spread.

The range will live online at: www.vegemite.com.au/store

We can’t wait for you to check it out!


your family at VEGEMITE.


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