Victoria Police drive recruitment in first work from Wunderman Thompson
Victoria Police has this week launched a new recruitment campaign from Wunderman Thompson, in the first piece of work seen from the partnership since the agency landed Victoria Police’s creative account in a competitive pitch process.
The campaign, ‘Made for More’, is a call to service for those in the Victorian community who know they are capable of more.
The creative captures Victoria Police’s values of inclusivity, safety, respect, and career progression with the aim of inspiring, motivating, and giving confidence to applicants by calling out the values that are core to Victoria Police.
