Virgin Australia announces new leadership team

Virgin Australia’s new CEO Jayne Hrdlicka has announced key appointments to the airline’s executive leadership team including a new CEO for loyalty program Velocity, chief customer and digital officer and chief corporate affairs officer.

Virgin Australia’s general manager, brand and marketing Michael Nearhos exited the business late last year along with a number of other executives following a difficult year for the airline, which entered administration in July and was subsequently acquired by Bain Capital shortly after.

Virgin Australia made job cuts of 40%, which also carried across to the the marketing team.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.