Virgin Mobile invites Aussies to be part of Doug Pitt’s entourage

In the next phase of Virgin Mobile’s Fair Go Bro campaign featuring Brad Pitt’s brother, consumers will be given the chance to be part of Doug Pitt’s entourage for his first visit to Australia.

The promotion allows people to nominate themselves and four Facebook friends to be among Pitt’s entourage. Entrants will see themselves and their friends featured in a mock magazine spread that they can then download and share.

The promotion will be supported by a TV campaign running on free to air and pay TV.