Vizeum wins World Vision $7m media account
Dentsu Aegis media agency Vizeum has won the $7m media account for World Vision.
The pitch was first revealed, by Mumbrella, back in October with a shortlist of five understood to have been brought down to incumbent UM, Vizeum and PHD.
“The agency is truly up and about with this win,” Travis Day managing director of Vizeum told Mumbrella.
“World Vision is an organisation we admire and support individually. Throughout the process it was evident there is a wealth of opportunity to be unlocked, to build long term & sustainable relationships with supporters.
“We have an engaged, creative and passionate team that is thrilled to be working with WVA and contributing on a grander scale”.
According to Nielsen, World Vision Australia had a media spend of $7.7m in the 12 months to September 2014.
