Wagyu beef brand Westholme hands creative account to The Idea Shed
Wagyu beef brand Westholme has appointed The Idea Shed as its creative agency of record.
The Idea Shed won the account from a competitive pitch process and will be responsible for the brand’s digital, social and content work.
Nicole McCann, digital and CRM manager at parent company Australian Agricultural Company, said in a statement: “We’re excited about the thinking, passion and creativity they have brought to our new brand platform, and as we expand into global markets, their strategic and creative capabilities will play a key role in helping us realise our vision.”
John Volckman, managing partner at The Idea Shed, added: “To have the chance to work with such an iconic Australian business is an exciting opportunity. With previous experience expanding Australian brands into global markets, we are looking forward to playing a key role in Westholme’s plans for the future.”