Wake Up long shot

Dr Mumbo suspects that the next time the PR folk of Sportsbet pitch a story to the Ten newsdesk, they may be out of luck.

The betting brand has today issued the following press release about new breakfast show Wake Up:

Channel 10’s new breakfast show, Wake Up, looks doomed already in less than a week on air according to betting activity with online bookmaker sportsbet.com.au.

Such has been the opinion of punters, Sportsbet has slashed the price for the show to be axed within a year from $6.00 to $2.50.