We Are Social’s top digital trends for 2022

We Are Social has launched its latest trends report, Think Forward: ‘Brave New Worlds’, which highlights 5 key trends expected to shape social over the next 12 months.

The global socially-led creative agency breaks down the trends as: In-Feed Syllabuses; The Vibe Economy; Prime-time Platforms; Social Cynicism; New Materialists.

It’s based on a series of trends identified by We Are Social’s global cultural insights team and is supported by a survey of 3,000 people aged 18+ who use social media daily from the US, UK, France, Italy, China and Australia.

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