‘We encounter the most financially literate version of our audience yet’: Urban List unveils its financial insights report
Leading lifestyle publisher Urban List has just released its 2024 financial insights report, Money Cents 4.0, an in-depth analysis of evolving financial behaviours and mindsets of Australian culture seekers.
Building on years of tracking financial attitudes pre-, during, and post-pandemic, Money Cents 4.0 offers a roadmap for brands seeking to understand and connect with today’s financially engaged and dollar-savvy audience.
From mastering money moments to navigating property ownership, the report profiles the key financial trends shaping how culture seekers live, spend, and save in 2024.
