Barbara the unhelpful bank clerk features in a new ANZ ad from M&C Saatchi Melbourne, in which a customer discovers that in bank world what you see is rarely what you get.
The Paul Middleditch directed ad, which broke at the weekend, features comedian Genevieve Morris.
- CLIENT Paul Riley (Head of Retail Product Marketing); Linda Manos (Senior Manager Brand & Advertising); Melissa Hendrickson (Senior Manager Marketing Deposits); Lucy Gribble (Senior Advertising and Integrated Campaigns Manager)
- CREATIVE Steve Crawford (Creative Director); Doogie Chapman (Senior Copywriter); Tony Leishman (Senior Art Director)
- ACCOUNT SUPERVISOR Kimberley Milburn (Group Account Director) Daniel Loukidis (Account Director)
- AGENCY PRODUCER Karen Muxworthy
- EDITOR Peter Whitmore. The Editors.
- POST PRODUCTION The Editors
- DIRECTOR Paul MIddleditch, Plaza Films
- PRODUCTION CO PRODUCER Peter Masterton, Plaza Films
- SOUND Barry Stewart Sound Reservoir