F.Y.I.

Westpac and Mamamia launch finance podcast

Westpac and Mamamia have partnered to launch a podcast series for women’s finance, called What The Finance.

The announcement:

Leading Australian podcaster, Mamamia, has launched its latest bespoke podcast series in partnership with Westpac to help women navigate the financial side of everyday life.

‘What The Finance’ is an eight-episode podcast co-hosted by ex-accountant and financial educator, Melissa Browne, and actress, author and advocate Pallavi Sharda. From Savings and Debt to Housing, Investing and Relationships, the series will assist young women looking to make more informed decisions about their finances.

Previous podcasts in the partnership include ‘Hello Bump,’ a guide to pregnancy and an Australian Podcast Awards winner, and ‘The Split’ for women going through separation and divorce, which won Best Use of Podcast at the International Native Ad Awards.

Nicole Bardsley, Head of Brand and Advertising at Westpac said: “We know Australians are looking for support to better navigate their finances. We’re really pleased to be working with Mamamia on our third podcast partnership, discussing money in genuinely helpful ways that will cut through.”

Lize Ratliff, Head Of Podcasts at Mamamia, said: ”Podcasts excel at providing utility, very conveniently, and this new series with Westpac does just that. Each episode covers a key topic to help women feel more confident in their financial choices.”

What The Finance drops on Mondays from March 15th.

Listen at mamamia.com.au/podcasts/what-the-finance/ or in the Mamamia app, or your favourite podcast app.

Source: Mamamia media release

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