Why Accor and the AFL’s ‘Stay Where the Players Stay’ platform ‘isn’t just a finals campaign’

Hotel chain Accor has enlisted some famous AFL names to star in its “Stay Where the Players Stay” campaign to mark footy final season.

The lighthearted platform revolves around a national 30-second TVC that sees AFL players, commentators and content creators enjoying the offerings of Accor’s newly renovated Novotel Sydney Brighton Beach location.

The campaign stars Tayla Harris of the Melbourne Football Club; Dayne Zorko from the Brisbane Lions; Hawthorn Football Club’s Jarman Impey and Josh Weddle; commentators and ex-players Nathan Buckley and Brian Taylor; and sports podcasters and social media personalities Miles and Archie Shepherd of Shepmates.

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