Why JCDecaux’s Steve O’Connor is bullish that programmatic will make a difference in outdoor

Welcome to an audio-led edition of Unmade.

Today’s edition features an interview with Steve O’Connor, chief executive of outdoor giant JCDecaux and long-standing director of the Outdoor Media Association.

Below, an update on The Unmade Index, with Seven West Media the only victor on a day of broad share price falls.

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