M&C Saatchi boss: Woolworths review is ‘perfectly understandable’

Tim Burrowes

October 31, 2011 11:55

Woolworths is reviewing its ad account currently held by M&C Saatchi Sydney, this morning’s Australian Fiancial Review reports.

The review could bring an end a relationship almost a decade old, and covers a budget of around $120m.

A statement from M&C Saatchi chairman Tom Dery, read:

“We have got a great relationship with Woolworths and have done some fantastic work for them over the past nine years.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

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3 COMMENTS

Ann 31 Oct 11

Yes all big advertising spenders should review their relationships every 5 years at least

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flesh peddler 31 Oct 11

will the last one to leave please turn out the lights?

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Anne Miles 31 Oct 11

M&C’s senior management are professional gentleman and this comment from Tom Dery reinforces my view that it comes from the top down. All the best with the review.

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