F.Y.I.

Yahoo7 searches for the next generation of digital stars

Yahoo7’s Digital Stars competition has entered its sixth year with the hunt for the next generation of media talent with the winner scoring a trip to New York.

The announcement:

Yahoo7 has taken their search for Australia and New Zealand’s rising media industry stars to the next level, offering a once in a lifetime trip to New York City for the winner of its 2017 Digital Stars awards.

Now in its sixth year, the Yahoo7 Digital Stars program invites the best emerging talent in the media industry to prepare a text or video submission answering the question: “Data, content or tech. Which is the most important aspect of the marketing mix and why?”.

The talented and ambitious winner will be rewarded with full access to this year’s Advertising Week conference in the US in September, which is billed as the world’s premier event for marketing, brand, advertising, and technology professionals. The prize includes a trip to New York, five nights accommodation in the heart of the city, a photo shoot for professional headshots, a $500 Visa gift card and mentorship opportunities with senior leaders at Yahoo7.

Paul Sigaloff, Chief Revenue Officer at Yahoo7 said: “Each year the calibre and number of entries has grown, so we’re very excited to up the prize in 2017 with a trip to AdWeek in NYC, and to see the talent the program uncovers. Yahoo7 has a proud history of supporting and mentoring the best and brightest in the media industry on both sides of the Tasman, so I’m thrilled to continue the tradition and up the ante with this year’s Digital Starsprogram.”

The 2016 Yahoo7 Digital Stars winners included entrants from MediaCom, Maxus, Vizeum and UM in Sydney, Initiative and Carat in Melbourne and Dentsu Mitchell, Perth.

To enter the Yahoo7 Digital Starsprogram or for more information, visit yahoo7.com.au/digitalstars. Entries close on July 21.

Source: Yahoo7 press release.

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