Year in Review: August – Bill Leak’s backlash; Bauer’s nightmare ABC audit News Corp’s profits plummet

2016 was another year of major change and transformation in the media and marketing world. Mumbrella provides a month-by-month recap of the most read and biggest stories that affected the industry.

The month kicked off with Fairfax splitting Domain Group from its financials in a move that was speculated to be so the publisher could maximise its revenues and share price. On the same day, Seven Network launched its 2016 Olympic Games mobile application.

olympics-on-seven

Seven Network and Telstra received backlash for the app within the week, as it kept freezing and crashing during live streams.

The network blamed “unprecedented” global popularity for the failed launch, which received an average rating of 1.5 out of 5 on the Google Play Store.

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