Your Life Choices launches first podcast aimed at simplifying retirement

Retirement-focused publisher Your Life Choices has launched Australia’s first podcast specifically aimed at simplifying retirement for the boomer market, Mind Your Own Retirement.

The announcement:

Australia’s largest and longest established retirement website, YourLifeChoices, has 230,000 subscribers, produces a much-loved daily eNews, the quarterly Retirement Affordability Index eGuide and has a respected voice in the retirement community.

What more could it do to simplify retirement? The answer? Produce Australia’s first retirement podcast aimed not only at simplifying retirement, but also making it more fun and entertaining.

Podcast packages offer brands unparalleled positioning in the baby boomer demographic, utilising voice-over commercials and expert opinion interviews with nominated spokespeople.

“I’ve always wanted to play in this space and, after 20 years publishing retirement news and information, YourLifeChoices has a wealth of content and retirement knowledge to share in this new format”, explains Kaye Fallick, publisher and co-host of the entertaining and informative weekly podcast, Mind Your Own Retirement.

Kaye, a regular voice on radio shows across the country and an unwavering advocate for retirees, has joined forces with Channel 7 star John ‘Deeksie’ Deeks. The result is 30 minutes of essential retirement updates.

Kaye says YourLifeChoices has always adapted to the times and has been unwavering in its mission to deliver the best possible product to its army of
members. The podcast is the next logical step.

“It’s another service for our members,” she said. “A relaxing but informative half-hour during which they can shut their eyes, kick back and simply listen and learn.”

The perfect foil for Kaye is ‘Deeksie’ – the voice of iconic TV and radio shows and a seasoned entertainer.

Says John, “ Mind Your Own Retirement is a vital communication to an audience that have been overlooked for far too long. I’m proud to be part of this great show”.

The show’s guest lineup continues to impress: Challenger’s Retirement Income chief Jeremy Cooper, actor/comedian and rock historian Brian Nankervis, Ireland’s Vice-consul Rory Conaty, Webjet Exclusives General Manager Brendan Sawyers, as well as real-life retirees and regulars YourLifeChoices travel editor Leon Della Bosca, and digital newsroom editor Janelle Ward.

The response to the podcast has been strong.

“I think this podcast is very well presented and gives sensible and sensitive advice on our potential problems,” said YourLifeChoices member andromeda143.

“What a great half hour, very interesting and informative,” said Jem.

Mind Your Own Retirement is available in Apple Podcasts, YouTube, Google Podcasts and Soundcloud, or on the Your Life Choices website.

Every podcast episode is featured in a special solus Sunday eNewsletter, and supported again in the Tuesday enews send. All content resides on the YourLifeChoices website and amplified to YourLifeChoices Facebook and Twitter followers.

Specific segments on money, health and travel are also shared with contributors and advertisers for further amplification through their own channels.

Source: Your Life Choices media release


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