Zitcha lands in the US with new partnership

Kalila Welch

January 18, 2024 10:44

Zitcha has expanded its retail media platform to the US, partnering with Axonet to leverage first party convenience store data and retail media touchpoints.

Axonet, a North American convenience store retail media network, will bring together valuable insights across its first-party data and shopper audiences, integrating with Zitcha’s retail media platform to improve business outcomes.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

Topics